SEO · AEO · GEO

SEO for WordPress, PrestaShop and Shoper websites and stores, plus visibility in AI search engines

Your customers no longer ask only Google. They ask ChatGPT, Gemini and Perplexity, and get their answer without ever visiting your website. We combine classic SEO with optimization for AI answers (AEO / GEO), so your brand is visible wherever customers actually search.

2.5 billion+
people use AI search by default instead of a classic search engine
~90%
of AI searches end without a click on any website: what counts is being present in the answer itself
17-36%
is all the chance of being cited in an AI answer that a #1 Google ranking gives you today
What the service involves

Three layers of visibility. One strategy.

Search has changed faster than most websites. That is why we work on three levels at once:

SEO
Classic Google results

The foundation: technical optimization, content and linking. It builds your Google rankings and provides the signals that AI engines also rely on.

AEO
Answer Engine Optimization

Optimization for direct answers: Google AI Overviews and featured snippets. Content structure, structured data (schema.org) and a format that a search engine can cite as a source.

GEO
Generative Engine Optimization

Brand presence in the answers of ChatGPT, Gemini, Perplexity and Claude. We build the signals that AI models draw on: reviews, communities, industry publications, data and case studies.

A mention is not the same as a citation. Mention: AI names your brand in the body of the answer. Citation: AI links to your website as a source. A citation in an AI Overview means on average +35% organic clicks compared with no citation. We measure and build both metrics, and each requires a different strategy.

Scope of the service

What we do as part of our cooperation

We specialize in websites and stores built on WordPress / WooCommerce, PrestaShop and Shoper: we know these systems from the technical, content and sales side. We do not shy away from other platforms either: we adjust the scope to the capabilities of your CMS.

Technical optimization

Speed (Core Web Vitals), indexing, crawl budget, URL structure, fixes to themes, plugins and modules: WordPress / WooCommerce, PrestaShop, Shoper.

SEO and AEO content

Category and product descriptions, blog articles and FAQ sections, written for target keywords and for the format that AI Overviews and chatbots cite.

Link building

Valuable external links: sponsored articles, industry directories and publications, chosen for domain authority, not for volume.

Structured data (schema.org)

Product, FAQ, Organization and Review markup, so that search engines and AI models understand your offer and can reference it correctly.

Building brand authority (GEO)

Google reviews and review platforms, presence in communities and industry publications, case studies with data: the signals AI models use to build recommendations.

Monitoring and reporting

A monthly report on rankings and traffic, plus regular measurement of visibility in AI engines (mentions and citations as separate metrics).

Why us

We do SEO the way e-commerce sells

Specialization: WordPress, PrestaShop, Shoper

We know the themes, plugins, modules and typical technical issues of these systems, so we roll out fixes faster and without breaking your site. Other platforms? We can help with those too, just ask.

Sales practitioners, not just SEO

Every day we run sales for our clients on Allegro, Amazon, Kaufland and Empik. We optimise for conversion and margin, not for a nice-looking ranking chart.

Our own AI audit methodology

We assess your brand's visibility in AI using a repeatable framework of 15 diagnostic prompts, with a scoring system that lets you compare results over time and against competitors.

Transparent reporting

Every month you receive a report: what we did, and how your rankings, traffic and AI visibility changed. No jargon: you know what you are paying for.

Modern SEO certificate: brand presence in AI answers, Jacek Fura, Top Online 2026
Certified expertise
Modern SEO: brand presence in AI answers

We deliver our AEO / GEO service based on certified knowledge from the "Modern SEO" training (Top Online, 2026): what really works today in SEO focused on brand presence in AI answers, which strategy to choose, how and on what topics to create content, and how to measure the effectiveness of these efforts.

Pricing

Choose the package that suits you

Monthly prices excl. VAT. No long notice periods in the contract: you pay for the work we have done, which you can see in the reports.

Local SEO
for small businesses operating locally
PLN 890 / month
SEO for a service website or the business profile of a local company
Optimisation of your Google listing (Business Profile) and reviews
Basic link building
Monthly activity report + support from an SEO specialist
Consulting by e-mail
Ask about the package
Most popular
SEO Pro
for companies with nationwide reach
PLN 1,690 / month
Comprehensive SEO for company websites and small online stores
SEO content + optimisation for AI Overviews (AEO): FAQ, schema.org
Standard link building + industry directories
Quarterly measurement of AI visibility (ChatGPT, Gemini, Perplexity)
Monthly report + support from an SEO specialist
Ask about the package
E-commerce SEO + AI
for online stores that also want to be visible in AI
PLN 2,490 / month
Full SEO for an online store (WooCommerce, PrestaShop, Shoper)
Extended link building: sponsored articles + directories
Full AEO / GEO programme: citation strategy, building source authority, reviews
Monthly monitoring of AI visibility (mentions + citations)
Monthly report + consulting by e-mail / video call on request
Ask about the package

Already have SEO in-house or with another agency? We can run the AI visibility module (AEO / GEO) as a separate service: audit, citation strategy and monthly monitoring from PLN 990 / month. Write to us via the form and we will prepare a quote tailored to your industry.

Free · no obligation

Free audit of your brand's visibility in AI search engines

We will check whether ChatGPT, Gemini, Perplexity and Google AI Overviews even know you exist, and who they recommend to your customers instead of you. We run the audit using our own repeatable methodology of 15 diagnostic prompts across three areas:

Area 1
Mentions audit

Does AI mention your brand when a customer asks about the best solutions in your category, describes their problem or is just starting their research? How does it position you against competitors?

Area 2
Citations audit

Does AI treat your content as a source? We check authority signals: customer reviews, community discussions, YouTube, research and data, case studies, and also who is cited instead of you.

Area 3
Buyer journey map

We walk through your customer's entire decision journey with AI, from the first question to choosing a supplier, and show you at which stage your brand disappears and a competitor takes over the narrative.

We rate each of the 15 prompts on a scale: cited · mentioned · absent. You receive an overall score on a 0-30 point scale, a list of competitors that appear instead of you, and specific recommendations: what to publish and where, so that AI starts mentioning and citing you. The audit result is also a "before / after" benchmark for further activities.

How it works

1
You submit a request

Through the form you provide your website address, industry and 2-3 main competitors.

2
We run the 15 prompts

We test your customers' queries in several AI engines and record mentions and citations.

3
We score and analyse the gaps

We assign a score out of 30 and identify the areas where your competitors are visible and you are not.

4
You receive the report

A clear report with your score, the gaps and an action plan with 3 priorities. We will go through it with you with no obligation.

Order a free AEO / GEO audit

AI engine results are non-deterministic: the audit diagnoses your current visibility and points to the actions to take. We do not promise "rankings in AI".

FAQ

Frequently asked questions

How do AEO / GEO differ from classic SEO?

SEO builds rankings in classic Google results. AEO (Answer Engine Optimization) optimizes content for direct answers, mainly Google AI Overviews. GEO (Generative Engine Optimization) builds your brand's presence in the answers of AI chatbots such as ChatGPT, Gemini and Perplexity. In practice these layers overlap: good SEO is the foundation, but without authority signals (reviews, communities, data, citable content) a brand stays invisible in AI, even with the #1 position in Google.

Does AI visibility really matter for my sales?

More and more. Billions of users ask AI instead of typing queries into Google, and most of these searches end without a click on any website: the customer gets a recommendation in the answer itself. If AI recommends your competitor, you lose the customer before they ever see your offer. That is why we treat mentions and citations in AI as separate, measurable metrics alongside Google rankings.

How quickly will I see results?

First technical results and quick wins (structured data, reviews, business profile improvements) usually come within 30 days. Growth in Google visibility and the first mentions in AI typically take 3-6 months, depending on how competitive your industry is and where you start. That is why we begin with an audit: it gives you a baseline, so progress shows up in numbers, not in promises.

Does the free audit commit me to anything?

No. We carry out the AEO / GEO audit free of charge and deliver the report with recommendations whether or not you decide to work with us. Some of the recommendations (for example, adding Google reviews or an "about us" page) you can implement yourself.

I already have an SEO agency. Can you handle only the AEO / GEO part?

Yes. We also offer the AI visibility module as a standalone service. In that case we work in parallel with your current SEO provider: we take care of the citation strategy, authority signals and monitoring of AI engines, while classic SEO stays unchanged.

Which platforms do you work with?

Our deepest expertise is in WordPress / WooCommerce, PrestaShop and Shoper: that is where we work fastest and most effectively on the technical side. We do not shy away from other platforms (Magento, IdoSell, custom solutions), though: content, link building and the entire AEO / GEO part are independent of the CMS. Write to us via the form and we will define the scope for your platform.

Find out who AI recommends instead of you

Fill in the form and we will get back to you with a free AEO / GEO visibility audit and a proposed plan of action for your website. No obligations.

Order a free audit
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